Customer Loyalty Programs Building Long-Term Relationships

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Company Gap, you’ll find a whole range of companies with “Gap” in their name, but not the Gap. google ads library - google ads transparency center screenshot Add “.com,” however, and it becomes quite clear which one is the Gap clothing company. As you can see, different domain suffixes, like .com vs. .co.uk vs. .ca, will come up separately when you use the website URL search. google ads library - refined google ad transparency search example  .


Find more ways to get ahead of your competition with our free Google Ads Grader! Filter Google Ads library results There are four filters you can use in the Google Ads library to help you find what you’re looking for: date Iceland Phone Number ange, geography, format, and all topics vs. political ads. I recommend using the date range filter to look at the last days, rather than “Any time,” when looking for ad inspiration. The exception would be if you have a specific reason you want to look back further in time. Perhaps you’d like to get inspiration for your Valentine’s Day ads by looking at ads that ran during last Valentine’s Day. Next, there is a country filter. By default, the Google Ads Transparency Center will filter results to those ads that ran in your country, so be sure to adjust this if needed. For example, I’m in Canada and I often want to see what US-based advertisers are doing.





The third filter lets you search by ad format, image, text, or video. I find this feature to be a bit buggy, so I recommend keeping it on the default, which is all formats. The final filter, all topics vs. political ads, works similarly to the Meta Ads library. You’re probably going to want to keep that one on all topics unless you’re managing some kind of political or cause-based campaign. How to use the Google Ads library to find your competitors’ ads To demonstrate how you can use the Google Ads library to find your competitors (and learn from their wins or mistakes!), let’s use the luxury athleisure company Lululemon as an example. google ads library - example of searching lululemon in google ads transparency center You’ll notice that