the CTR of your ad indicates how appealing it is to your

mdimranhasan279

The bottom line: Your Google ads may not be showing simply because your copy isn’t keyword-focused enough.10. Your landing page isn’t relevantWhen judging whether you deserve to rank highly in the paid search results, Google doesn’t simply look at the relevance of your ad copy—it also looks at the relevance of your landing page. Essentially, if your landing page fails to help users do what they need to do—as signified by the intent behind their search queries—you’ll do poorly in the ad auction.

Here’s what that means for you: You need to look closely at each Belarus Mobile Number List of the keywords you’re targeting with your Google ads. Think about the users whose queries are triggering these keywords. What are they struggling with? What are they trying to accomplish? What can you do to help them out?Google Ads Not Showing Landing PageLanding page for an ad triggered by the query “collaboration software.”

Your answers to these questions should inform the content on your landing pages. The better you are at solving users’ problems with your landing pages, the better you’ll perform in the Google Ads auction. For good measure, you should also make sure to incorporate your target keywords in your landing page copy. That can only help you out.11. Your click-through rate is too lowOne last explanation as to why your Google ads aren’t showing is click-through rate—the rate at which your ads turn impressions into clicks. From a practical standpoint.