How to place advertising on Yandex Maps and how much it costs: detailed inst...

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Today, representatives of medium and small businesses (coffins, grooming salons, confectionery, barber shops, hookah, shawarm, car services, etc.) In addition to contextual advertising in me. Direct is looking for new spaces to widely reach the audience to promote their products. It is very convenient when in our smartphone you can see: how to drive, how many meters to walk, contacts, opening hours. Advertising on Yandex cards allows businesses to make the necessary information for a faster and accurate search.
In the article, we will answer in detail the following questions: how to properly advertise on Yandex Maps, how to set up advertising on Yandex maps, how much other nuances and features cost.

    But, before we start, we recall that the material is prepared by the service to promote the local business - Revvy, Revvywith which you can make marketing mailings in WhatsApp, send automatic notifications, make before-sales and promote business on maps and sites with reviews.

How advertising works in Yandex Maps
Me. Cards are an application without payment, which allows you to see your geolocation, the right places that are nearby, find out the address, opening shopify website design  hours, contacts, etc. The aggregator belongs to the system of geoservices, which includes I. The metro and I. Navigator.
According to analytical research of Yandex, more than 85 million monthly Maps are used. Buyers. Most brands promote their products through them. Let’s see how advertising works in Yandex maps:

    advertising on Yandex Maps can be without payment, there are also various types of Yandex Payment advertising cards;
    the service offers to start a card of the enterprise, which a potential buyer will see and will be able to show interest in the product or service;
    the created card automatically gets into other geoservices and buyers, when searching for the necessary information in a certain area, see it;
    Geoservices put forward a card when searching for a similar product (for example, you are looking for a pharmacy and you will be offered other points located near your geolocation).



Реклама на Яндекс Картах: как разместить и сколько стоит
What business should advertise in Yandex Maps
In Yandex Maps, advertising placement is used by organizations that have real points of sale, transactions that are made in a short period of time. For example, the studio of nail service, a cadet, tire installation.
Реклама на Яндекс Картах: как разместить и сколько стоит
Cards can also be filled by large businesses or those that do not have offline points of sale. In the search results, their information will be shown without specifying the geotub. Organizations with a long period of transaction also attract buyers through geoservices.
For example, car dealers:
Реклама на Яндекс Картах: как разместить и сколько стоит
What advertising formats are in Yandex Maps
Advertising on Yandex Maps happens with or without payment, a picture with the seller's data can be found in the search bar or in all applications of the geoservice Yandex. Advertisements are placed in smartphone apps or in desktop card options. Let’s take a closer look at each format.