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These steps will help you build links successfully. Keep in mind that if no one knows about your piece of content it wont get backlinks. Thus go ahead and use the link baiting strategies proposed in this post in your practice If you think this article is missing more tips you can share your ideas in the comments.The Local SEO Guide for Big Businesses and Franchises Felix RoseCollins Felix RoseCollins Sep min read The Local SEO Guide for Big Businesses and Franchises Introduction Local SEO is a form of search engine optimization that takes a users location into account when determining relevancy. It is the process of optimizing your website for  people search for keywords in a specific geographic area your website appears among the top results.

The higher your page ranks in Google the more likely people are to click on it and visit your website. Big companies and franchises often phot editor think that their traditional or enterprise SEO will also be successful locally. However people dont want to view websites that are not relevant to them. They want information relevant to their geographic area and interests. If you want your site to be found by local users in your area use these eight local SEO tactics . Include keywords specific to your local region The purpose of SEO localization is to improve the organic visibility of your website so local keywords should be specific to your target audience. For example if you run a dermatology clinic in London England then dermatologist will not help you because it is too broad.



Instead you should focus on terms like dermatitis treatment London or London dermatologist reviews. You can also target keywords using geographic modifiers such as near me nearby etc. These modifiers will make your search easier for people in your area looking for services nearby or in neighboring cities. Dont forget to add your address and phone number to all pages of your website. Make sure you use keywords like New York or Washington instead of city or state. Local visibility can also be increased by geotagging photos. . Optimize your Google Business Profile Optimize your Google Business ProfileDesigned by vectorjuice for Freepik If your business has a physical location make sure you use Googles free business listing tool known as Google Business Profile or Google My Business.