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A simple email can bring a prospect back into the funnel and increase sales. If the client has not purchased anything for a long time, you can send a reminder letter about the last order or new products that have been released during this time. Discounts and bonuses in the form of free delivery or a gift with an order motivate people to buy. We’ll talk about how to segment your subscriber base, set up auto funnels and personalization tools in a separate article.
Research what interests users. One way to understand what seo expate bd is interesting to brand users is to look at what groups and channels they subscribe to, what topics they discuss and what they share on social networks. Surveys on Telegram and social networks, quizzes and in-depth interviews help to collect information. Even digest emails can be a tool for analytics if you look at which topics were clicked on most often. Sales The more complex and expensive the product, the more promotion in the form of useful content subscribers need.

For example, Maxim Ilyakhov, co-author of the book “Write, Cut,” regularly posts free materials: newsletters, video analysis, articles, advice. As a result, the editor-in-chief’s products do not need advertising, but sell themselves. Personal selections or quizzes in the email newsletter can push the buyer to purchase. People like to learn something new about themselves, so they willingly take tests from the series “Take the test and find out if you can survive without gadgets.
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